{"id":71619,"date":"2020-11-06T16:23:47","date_gmt":"2020-11-06T15:23:47","guid":{"rendered":"https:\/\/www.unitedworldproject.org\/economy-work\/gen-rosso-shock-of-the-world-3\/"},"modified":"2025-11-26T15:41:16","modified_gmt":"2025-11-26T14:41:16","slug":"gen-rosso-shock-of-the-world-3","status":"publish","type":"post","link":"https:\/\/www.unitedworldproject.org\/it\/economia-e-lavoro\/gen-rosso-shock-of-the-world-3\/","title":{"rendered":"Gen Rosso: Shock of the World"},"content":{"rendered":"<p><em>The international performing arts group Gen Rosso has joined our #daretocare campaign by releasing a new song, Shock of the World, about the pressing issue of global pollution.<\/em><\/p>\n<p><a href=\"https:\/\/www.genrosso.com\/\">Gen Rosso International Performing Arts Group<\/a> has released <em>Shock of the World<\/em>, a new song about ecology and the environment, accompanied by a captivating music video. The song contains a call: open your eyes, open your heart. Use your head, your heart and your hands \u2013 in other words, think, love and act concretely in favour of nature and humankind.<\/p>\n<p><div class=\"cookieconsent-optout-marketing\">\n                        <a href=\"javascript:Cookiebot.renew()\" style=\"background: url(https:\/\/www.unitedworldproject.org\/wp-content\/plugins\/yt-placeholder-cookiebot\/assets\/placeholder.jpg) no-repeat center center \/ cover; aspect-ratio: 1 \/ 0.48; width: 100%; display: block; margin: 20px 0; position: relative; background-size: cover; background-position: center;\">\n                            <span style=\"position: absolute; bottom: 20px; width: 100%; padding: 0 5%; text-align: center; box-sizing: border-box;\">Per visualizzare questo video \u00e8 necessario abilitare tutti i Cookie<\/span>\n                        <\/a>\n                   <\/div><iframe loading=\"lazy\" title=\"Gen Rosso - Shock of The World (Official Video)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/dkwS_ShqZGY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><em>Shock of the World <\/em>highlights the serious dangers the planet faces if concrete action is not taken to implement a change of course. \u201cThe whole track expresses a strong, clear message. That is why we decided that rap was the most direct and effective language we could use to convey these strong ideas, the message of respect towards the environment that we want to get across to the heart of society\u201d, explains the musical director of the band, Emmanuele Chirco. He adds: \u201cThe rhythmic pattern and the harmonies allowed for it, and we imagined that it could add something new to our live performances, bring a new musical colour into our concert\u201d.<\/p>\n<div style=\"width: 1280px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-71619-1\" width=\"1280\" height=\"720\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.unitedworldproject.org\/wp-content\/uploads\/2020\/11\/IMG_3245.mp4?_=1\" \/><a href=\"https:\/\/www.unitedworldproject.org\/wp-content\/uploads\/2020\/11\/IMG_3245.mp4\">https:\/\/www.unitedworldproject.org\/wp-content\/uploads\/2020\/11\/IMG_3245.mp4<\/a><\/video><\/div>\n<p>As for the video, it is very different from anything Gen Rosso has done before. \u201cIn the video, the protagonist\u2019s journey aims to be a metaphor for every person\u2019s journey and humanity\u2019s journey through progress, development, life. The most important and defining moment is the one in which the protagonist decides to give some of his water instead of keeping it all to himself\u201d \u2013 says the director \u2013 \u201cI think it\u2019s easy to say that we need to save the planet and that forests are beautiful, but it is much harder to be in a desert, where there is no water, and decide to give some of your water, not just thinking about your own survival, but also about the fact that everything else around you needs to continue living too\u2026\u201d. Part of the video was produced in the studio, with vivid images and colours, to better convey the strength of the propelling force that guides the protagonist through his journey, which, the director explains, is an act of love.<\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=dkwS_ShqZGY\"><em>Shock of the World<\/em><\/a> is the third (with <a href=\"https:\/\/youtu.be\/cMwb1_TR4lM\"><em>Go For Love<\/em><\/a> and <a href=\"https:\/\/youtu.be\/iWth2zUDnkI\"><em>Now<\/em><\/a>) of a new set of songs that will be part of the new album that the band will be working on for the next two years.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22414\" src=\"https:\/\/www.unitedworldproject.org\/wp-content\/uploads\/2025\/11\/IMG_20200927_220341-300x169.jpg\" alt=\"\" width=\"600\" height=\"339\" \/><\/p>\n<p>Alongside the release of their new songs, in these unprecedented times for bands all over the world, Gen Rosso are performing online \u2013 <em>Face2Face <\/em>\u2013 for people and communities around the world, as well as streaming videos and live concerts on <a href=\"https:\/\/www.youtube.com\/c\/GenRossoOfficial\">their official YouTube channel<\/a>.<\/p>\n<p>To end the year, the band is also preparing two concerts that will take place on 19th and 20th December, that will be \u201ca moment to celebrate life, to go to the heart of humanity\u2019s problems, and put life back at the centre\u201d.<\/p>\n<p><a href=\"https:\/\/www.instagram.com\/genrosso\/\">Instagram.com\/GenRosso<\/a><\/p>\n<p><a href=\"https:\/\/www.facebook.com\/GenRosso\/\">Facebook.com\/GenRosso<\/a><\/p>\n<p><a href=\"https:\/\/twitter.com\/GenRosso\">Twitter.com\/GenRosso<\/a><\/p>\n<p><a href=\"https:\/\/www.youtube.com\/c\/GenRossoOfficial\">Youtube.com\/GenRossoOfficial<\/a><a href=\"https:\/\/www.unitedworldproject.org\/wp-content\/uploads\/2020\/11\/IMG_3245.mp4\">IMG_3245<\/a><\/p>\n<p><a href=\"https:\/\/open.spotify.com\/artist\/6re2y8WNe1ZCELUGVxniTG\">Spotify.com\/GenRosso<\/a><\/p>\n<p><a href=\"http:\/\/www.genrosso.com\"><strong>www.genrosso.com<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The international performing arts group Gen Rosso has joined our #daretocare campaign by releasing a new song, Shock of the World, about the pressing issue of global pollution. Gen Rosso International Performing Arts Group has released Shock of the World, a new song about ecology and the environment, accompanied by a captivating music video. The [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":67049,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-71619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gen Rosso: Shock of the World - United World Project<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.unitedworldproject.org\/it\/economia-e-lavoro\/gen-rosso-shock-of-the-world-3\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gen Rosso: Shock of the World - United World Project\" \/>\n<meta property=\"og:description\" content=\"The international performing arts group Gen Rosso has joined our #daretocare campaign by releasing a new song, Shock of the World, about the pressing issue of global pollution. 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